In an effort to bring more attention to the global climate crisis, Prince Charles and Prince William will take to television with the launch of an environmental Amazon Prime channel and a BBC climate series alongside Sir David Attenborough.
Saving the planet runs in the Royal Family. Prince Charles has announced the launch of a climate-focused channel on Amazon Prime. And his son, Prince William, is bringing his Earthshot Prize winners to the BBC and Discovery channels in a new series.
Charles’ new channel, called RE:TV, is aimed at showcasing the “best examples” of businesses around the world tackling the climate crisis. The Prince of Wales will serve as editor-in-chief, according to the new platform.
“I’ve spent a lot my lifetime trying to engage people and businesses with the issues and solutions of the climate crisis,” Prince Charles said in a statement about the channel. “RE:TV was therefore set up with the aim of capturing the will and imagination of humanity and champion the most inspiring solutions for sustainability from around the world. I hope that with this partnership with Prime Video we can bring these inspiring innovations and ideas to a wider audience and demonstrate together what is possible in the pursuit of a sustainable future.”
The channel is part of the Sustainable Markets Initiative—a network of CEOs the Prince coordinated in 2019. According to the Royal Family’s website, the Initiative is part of ongoing sustainability efforts from the Prince.
Prince Charles has been an outspoken advocate for conservation, sustainability, and responsible business practices. His efforts include planning and designing homes and communities “in ways that enhance and add to the social, natural, and built environment,” the RF website explains.
Over the summer His Royal Highness launched a repair shop at one of his properties to encourage reusing and repairing clothing.
Prince Charles was awarded The GCC Global Leader of Change Award in 2017 for “outstanding contributions” to global environmental preservation and protection, and for “his passionate vision for a better future for humanity.”
“We have forgotten sometimes, I think, that we are part of nature,” he said.
RE:TV’s programming will highlight projects including recycling coffee, reseeding rainforests, and remodeling fashion. “The work reflected in these films are the embodiment of more than a four-decade vision of His Royal Highness The Prince of Wales to address society’s most pressing concerns, including a rapid transition to net-zero carbon emissions,” the SMI said in a statement.
Prince William has also announced his forthcoming television appearance alongside naturalist Sir David Attenborough.
His series will showcase the winners of the Duke of Cambridge’s Earthshot Prize. At nearly £50 million earmarked for awards over a decade, the prize is considered to be the biggest environmental prize ever.
The series will also feature Cate Blanchett, Queen Rania of Jordan, and former UN climate chief Christiana Figueres.
The series will showcase the winners across five categories including Protect and Restore Nature; Clean Our Air; Revive our Oceans; Build a Waste-free World, and Fix our Climate.
“Over half a century ago, President Kennedy’s ‘Moonshot’ programme united millions of people around the goal of reaching the moon. Inspired by this, The Earthshot Prize aims to mobilise collective action around our unique ability to innovate, problem solve and repair our planet,” Prince William said in a statement.
“I am honoured to introduce the 15 innovators, leaders, and visionaries who are the first ever Finalists for The Earthshot Prize. They are working with the urgency required in this decisive decade for life on Earth and will inspire all of us with their optimism in our ability to rise to the greatest challenges in human history.”